PHOTOGRAPHY MICHAEL HIGHAM - CREATIVE DIRECTION MAISIE JANE DANIELS - MAKEUP MARGHERITA LASCALA - HAIR AKARI MATSUMOTO
F Word teams up with emerging jewellery designer, and one to watch, Freya Douglas Ferguson for an exclusive Beauty collaboration 'Ready Player One'.
Shot through the lens of London-based photographer Michael Higham, the story takes influence from '90s playstation games with our character entering a virtual world of a time gone by. Era-defining hair by Akari Matsumoto and makeup by Margherita Lascala creates a sense of speed though colour-ways of race stripe red and bold, defined edges, reflective of the eye-catching jewellery.
What will be the fate of our protagonist? You decide...
